SEO in 2020, the internet is predicted to have 4.7 billion users, with the vast majority of those users on mobile devices. SEO in 2022, it’s projected that 75% of all internet traffic will be from mobile devices. This rapid shift in online behavior has a few implications for SEO as we know it today. So what does this mean for marketers? It’s time to start thinking about how to adjust your strategy accordingly! Here are some changes you should be thinking about for your SEO campaign in 2022:.
The Future of Mobile Devices
In 2022, 75% of all internet traffic will be from mobile devices. This means that people are going to be looking at your website on their phones and tablets. What does this mean for SEO in 2022? Your content needs to be optimized for these smaller screens and you need to make sure that your site loads quickly on these devices.
One of the most common complaints about websites is how slow they load. In fact, 22% of visitors will leave a site if it doesn’t load in three seconds or less! If your site takes longer than 5 seconds to load on a mobile device, you might as well kiss those prospective customers goodbye.
The Future of SEO
Search engines like Google are constantly changing their algorithms to provide users with the most relevant information for their search. Today, this often means that mobile-friendly content is favored in search results.
SEO professionals will need to adapt in order to stay competitive, and they’ll need to think about how their current approach might be falling behind these changes. Here are three ways you can prepare for SEO in 2022:
1) Take advantage of semantic search
2) Focus on mobile-friendliness
3) Update your design for a better user experience
Semantic search refers to the use of natural language search queries by humans rather than keywords entered into a search engine. Semantic search is predicted to grow exponentially over the next few years, so start studying up now if you want your business appearing in these more natural searches.
Another thing that will be important is designing sites that are mobile-friendly. More than 50% of internet traffic comes from mobile devices now! If your website isn’t responsive or doesn’t have a mobile version, you’re cutting out a huge chunk of potential customers who may not be able to find what they’re looking for on a desktop or laptop screen. Finally, keep an eye on updates from Google and other major
How SEO Will Change in 2022
By 2020, the amount of people accessing the internet from their mobile device is predicted to surpass desktop usage. This rapid shift in online behavior has a few implications for SEO as we know it today. So what does this mean for marketers? It’s time to start thinking about how to adjust your strategy accordingly! Here are some changes you should be thinking about for your SEO campaign in 2022:
1) Mobile-First Indexing
Google recently announced that they will be rolling out a change to their algorithm that prioritizes mobile-friendly sites over those that aren’t as mobile-friendly. If you haven’t updated your site with an enhanced mobile experience you’ll want to do so now! The rankings of those sites without enhanced mobile experience will decrease and those with enhanced mobile experience will increase.
2) App Indexing
App indexing is a new search engine optimization (SEO) tool that allows developers and content creators more control over where their content appears on SERPs. App indexing can help developers fill gaps in information by leveraging the app’s deep knowledge of content and context, resulting in higher engagement rates and better customer experiences.
3) More Visibility On Mobile
As long as users spend most of their time on their smartphones
Conclusion
With the steady evolution of technology, SEO in 2022 will experience a similar transformation. Search engines will soon be able to crawl and index more data, and the algorithms will change to reward the best content and penalize spammy and low-quality websites.
Businesses that adapt to these changes and take advantage of the opportunities afforded by the new SEO landscape will be able to ride the wave of success. For more information on SEO, solutions contact us at SEO Troop today!